About Us

Business Performance Advisors is a firm dedicated to assisting business owners achieve significance through realizing the maximum potential returns on their business. The founder of Business Performance Advisors, Dan Loiacono, brings a unique perspective to the client relationship.

As owner/president of a successful Mergers and Acquisitions firm in Kansas City, Dan sold over 200 businesses, reviewed hundreds of businesses in a variety of industries, met with hundreds of business buyers and actively interacted with traditional lenders, private equity firms and angel investors. He has seen firsthand how lack of preparation has cost business owners in unrealized profits, discounts related to poor market-appeal, and ultimately reduced sales proceeds or a failed transaction.